the idea’s not rare to see an advertisement in tech directly call out the competition. Whether the idea’s the famous Mac vs. PC ads through back inside the day or the Pixel burning the iPhone 7’s lack of a headphone jack, rivalries in these commercials are certainly commonplace. Samsung’s brand new ad campaign takes a more subtle approach to This particular “throwdown” advertising, although the message is actually still clear — Samsung wants you to know its AMOLED displays are better than Google’s in addition to LG’s POLED.
The 30-second ad takes clips through well-known YouTube tech reviewers, each talking about how excellent Samsung’s displays are. While no some other companies are named or mentioned, reminders are sprinkled in of how phones which aren’t Samsung all look the same, or which Samsung makes the best screens inside the industry.
Relevant: The Difference Between POLED & AMOLED
the idea’s not necessarily what’s in the ad which makes the idea a blow to LG in addition to Google’s POLED displays, although when the ad was released. The LG V30 in addition to the Google Pixel 2 XL are both suffering through display issues, such as uneven in addition to flat colors, poor viewing angles, screen burn-in, in addition to even pixel smearing:
We can’t imagine the ad might like to taunt the iPhone X’s OLED display, considering its Samsung who makes those screens inside the first place. Maybe the company hopes Google regrets its decision to go with LG’s POLED displays in addition to sides with Samsung for the Pixel 3. Only time will tell.
Google, understandably displeased with This particular negative news, issued two separate press updates on Thursday addressing the Pixel 2 criticisms. One update actually summarizes the situation right through the get-go:
tl;dr: We’re very confident which the Pixel 2 delivers an exceptional smartphone experience, in addition to to give users peace of mind, every Pixel 2 in addition to Pixel 2 XL will today feature a 2-year warranty worldwide.
which 2-year warranty by no means is actually an admission of fault, at least according to Google. The company claims the Pixel 2 XL displays are designed to look more natural, so which’s truly the problem. Google says they will be releasing an update which gives users more control over the coloration saturation, however they made a point to say which there was an option to boost saturation by 10% already in place.
Google also claims which the burn-in (they call the idea differential aging) issues are being taken seriously, however the Pixel 2 XL’s POLED displays show no worse signs of burn-in than some other equivalent smartphone displays. The message here, essentially, is actually “don’t blame us.”